Reach thrill-seekers with precision targeting and compelling visual campaigns that drive bookings.
Most people don’t know they want an escape room until they see one. Meta’s platforms let us create that demand — putting your most dramatic rooms in front of friend groups, couples, families and HR managers who fit your best-customer profile.
We pair scroll-stopping creative with server-side tracking, so Meta learns from real bookings and your cost per acquisition keeps falling.
Exactly what we configure, build and manage — no black boxes.
| Tracking foundation | Meta Pixel plus the Conversions API (server-side) with event deduplication, so purchases are still reported when browsers block cookies. |
|---|---|
| Audience strategy | Custom audiences from website visitors, booking-page abandoners and past customer lists; lookalikes built from your highest-value bookers; broad Advantage+ testing alongside. |
| Creative testing | A structured matrix of hooks × formats (Reels, Stories, carousels, static) with dynamic creative so winners surface fast and fatigue is caught early. |
| Video ad production | Short, vertical, story-driven video built for the first three seconds — the countdown, the lock, the reaction. |
| Retargeting | Sequenced retargeting for visitors who viewed a room or started a booking, with urgency and social-proof messaging. |
| Lead generation funnels | Instant-form and landing-page funnels for corporate team building, birthdays and private events, routed straight to your inbox or CRM. |
{
"event_name": "Purchase",
"event_id": "BK-10482", // dedupes with the Pixel
"action_source": "website",
"custom_data": { "value": 189.00, "currency": "USD" }
}We install and verify the Pixel and Conversions API so every booking is measured.
We define your best customers — groups, couples, families, corporate — and build audiences for each.
We script, produce and launch a first round of video and static concepts.
Dynamic creative testing finds winners; retargeting sequences bring back browsers.
Budgets move into proven audiences and creatives, with fresh concepts rotated in to beat fatigue.
Yes — video ad production and creative testing are included, so you don’t need an in-house designer.
Yes. We build lead generation funnels specifically for team building and private events.
It depends on your market and goals. We’ll recommend a starting budget on your free strategy call.
Book a free strategy call to discuss how we can help your escape room.